During my last article, I discussed how a DMS is different than a standard accounting package or ERP. In the accounting department two of the...
Mazda’s New Advertising Restrictions and Penalties
Earlier this month, on February 3, 2015, Mazda North American Operations (MNAO) issued a new marketing compliance program labeled the Ad Standards...
Risk-Based Pricing and Adverse Action Notices: When To Send
Believe it or not, I probably get more questions about adverse action notices and risk-based pricing notices than any other topic. Let’s try to...
Three Questions Your Digital Marketing Provider Doesn’t Want You To Know
I have a secret to share about digital marketing: you’re making it harder than it needs to be. As the previous head of digital for 94 dealerships in...
Dealership Blame Game
Nobody stole the cookies from the cookie jar but we all know that when we played that little game as kids the purpose was passing the blame to...
YES! You Still Need To Do a Daily Stock Order!
The factory is here to help you – not do it for you! At the risk of repeating myself, and getting back on my soap box, one of the most common and...
ADVERTISING: The Three Day Weekend!
Monday can be your second busiest day of the week. Even though a lot of folks do their research and shopping due diligence at the end of the week,...
ID Theft and Your Business Risk
Instead of the usual newest dream gizmo, one of the buzz catchers at the January Consumer Electronics Show was a software-based offering. While...
Wanna Be a Lead Dog – Form a “Management Team”
There’s an old adage “If you aren’t the lead dog, the view never changes.” You gotta love that maxim. Of course any winner manager wants to be the...
Equip Your Team with a Spend Management Toolbox
Every organization has a variety of functional silos- departments that keep the business running at peak efficiencies. Those silos include the sales...