The window of opportunity to get a browsing consumer’s attention is a very small one — and increasingly it is a window viewed on the even smaller...
Maximize Marketing Reach: A Glance At The Customer Is All You Get
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Car Buying Trends Show Service Is the Future of Dealerships
No one doubts the average age of vehicles on the road has gone up. The current average vehicle is 11 years old and trends in consumer purchases...
Get Personal to Improve User Experience
Let’s face it, Google has spoiled us rotten. Seventy-four percent of us gets frustrated when a site doesn’t address our needs. The second an...
Salespeople: Use the CRM and Make More Money!
Dealerships often struggle with one particular part of customer relationship management (CRM) systems: sales employee buy-in. It takes dedication...
Building a Best Place to Work
Just imagine walking through the doors of your dealership noticing the happy and smiling faces of your staff. Your customers are providing rave...
Nice listing. What’s next?
As consumer shopping behavior continues to evolve, so should your sales model. It’s important to determine your online needs so you can capitalize...
We’re All On The Same Team: Parts & Service – Helping Each Other Succeed
Have you ever wondered why Service and Parts Managers don’t get along? In reality, don’t they need each other to succeed? As we examine this, let’s...
Wanna Chat? What about Now? Now?
A constant barrage of invites to chat blinking away, distracting your attention. Is it noise? Is it just smart conversion tactics? Chat is getting a...
AutoAp Service Provides Recall Data on Dealer Inventory
AutoAp, a mobile-focused automotive software development company, announced the release of Dynamic Recall Management (DRM), an automated service...
New Software for Car Dealers Tracks, Corrects Recall Info
Auto recalls have reached such a high level that a company now offers dealers a software system that keeps track of the latest developments. AutoAp...