IDDS Group, an automotive consulting company with over 50 years combined experience providing car dealerships with in-depth business support, today...
Preempt Lease-End Competition for Your CPO Inventory
The combination of consumer demand, increasing off-lease supply, and record-setting lease penetration is creating what could be sustainable momentum...
Humanize Your Online Presence
The use of social media is becoming mandatory for dealerships. Prospective clients are looking for local dealers’ Facebook pages; they’re searching...
Do You Have a Business… or Just a Job with More Risks?
When I was operating dealerships in Northeast Oklahoma, there was a little hamburger joint that had some of the best hamburgers and fried squash I...
How to Get Granular With Your Paid Search Geotargeting
Your paid search ads don’t need to be shown to everyone. In fact, it’s less cost-efficient for you if they are, since that might result in clicks...
“You’re Fired”
Over the years I've seen many dealerships terminate employees for various reasons. Most states today, state in their labor law claim, they are a...
There’s No Cheat Sheet for Referral Selling
Referral selling seems pretty simple, right? All you need to do is tell your salespeople to ask for referrals. Why wouldn’t they latch onto their...
Eight Reasons to Sell Auto Parts Online
Today’s consumers expect the ability to research and buy anything online, at any time, on any device. With the continuous rise of online shopping,...
Three Ways Your Dealership Can Attract Millennial Car Shoppers
Young people aren’t driving differently. They’re shopping differently. And that’s a good thing. The automotive industry is increasingly focused on...
Sales Procrastination
You’ve been there before. You might be there right now. You’ve got a laundry list of things that will move the sales process along: You have to...







