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DealerSuccess Partners with Wheels Automotive Dealer Supplies, Inc.

Partnership with Largest Canadian Automotive Dealership supplier Provides Cutting Edge Auto Sales Technology Previously Available Only in U.S.

59% of Marketers Use Social Media for 6 Hours or More Each Week

Social media marketing has exploded within the past few years. With the launch of Facebook in 2004 and its tremendous success, consumers have gotten in the habit of turning to their online

Do You Have a Diversified Portfolio?

“Don’t put all of your eggs in one basket.” You probably got this wise advice from your grandmother, your daddy, or a wise friend. Yet I see service managers violate this proverb

KAR Auction Services Promotes Gary Fields to Vice President of KAR IT Shared Services

KAR Auction Services, Inc. (NYSE: KAR), a provider of used-vehicle auction services, announced today the promotion of Gary Fields to vice president of KAR IT Shared Services (ITSS).

Mobile Marketing Tips for Brands in the Automotive Industry

According to Advertising Age, approximately one in four buyers uses mobile technology to research their options before purchasing a vehicle

If a Picture Is Worth 1,000 Words, How Many Is a Video Worth?

If you haven’t drunk the video marketing Kool-Aid yet. Or, perhaps are overwhelmed by the thought of creating and distributing videos, it’s time to consider the advantages of having

DMS for Independent and BHPH Dealers Will Go Live at DealerSocket’s 2016 User Summit

After more than a year of dedicated development and collaboration with dealers, DealerSocket will officially release iDMS at the company’s User Summit, Oct. 3-5, in San Antonio, Texas.

Dealers Are Asking "What Is Online Retailing, Really?"

In my many discussions with dealers, the one question that invariably comes up is “What is online retailing, really?” They’ll then begin to tell me how consumers can already buy a car online from them.

Part IV: The Naked Truth Exposed [EXECUTIVE EDITION] Big Data & Attribution…Who Has It & How Do We Get It?

There’s good news and bad news on this topic…but mostly good. The bad news is AutoHook’s panel of marketing experts had so many dealer-submitted issues to solve they didn’t

Used Car Market Insights – Week of September 26, 2016

This week’s Black Book Market Insights report shows how car segments, particularly Sub-Compact Cars, retained their values better compared to other car segments. The report also