Here is how F&I’s future spreads out before us, either a choice to migrate to global functionality with new methods of interactivity – or continue with painfully piecemeal-driven
Car dealers know that increased sales result in a rise in profits. Every dealer is looking to improve his or her bottom line. However, to remain competitive and establish a positive reputation,
Most F&I Managers have probably heard “The Rule of All” which means present “All products, to all customers, all of the time.” This was sound advice fifteen years ago when we only
Silicon Valley is emerging as the biggest competitor—and greatest threat—to traditional auto dealers, offering evidence that it’s time for everyone to wake up, take notice, and take action.
Often, when giving presentations to customers, F&I managers focus on product features and benefits. They talk about what it is, how it works, what it costs
It’s not uncommon for dealers and used vehicle managers to complain that “we have to pay too much” to acquire auction vehicles.
As a dealer, what’s the initial goal when interacting with a new prospect entering the lot? Building rapport, gaining trust and qualifying intent are most likely top of mind.
Social media marketing isn’t new anymore but many dealers are still struggling to make it work. Delivering a relevant, consistent message to fans accelerates a better online reputation
7am Monday morning 22 years ago my phone rings. It’s one of my newest and biggest advertising clients on the other end of the line. This can’t be good. “Jim, my competitor is using
Most business owners review their financial performance monthly, reviewing a complete set of financial documents that paint a picture of the health and vitality of the business.