MyDealerLot (MDL) announced today the availability of their revolutionary Bloodhound™ product for locating vehicles using affordable Bluetooth Beacon technology.
String Auto Dealers Beat National Average Midsize Sedan Sales By 16%
String Automotive, provider of the auto retail industry’s first and only Dealer Positioning System® (DPS), outperformed their peers significantly in August, selling 16% more midsize sedans
Using Content as a Sales Tool
Most companies view content marketing as a means to rank higher in search engines, establish thought leadership and engage with their audience. Content, such as newsletters
Train Your Service Staff to Be Awesome on the Phone
Since the phone is always ringing off the hook in the Service drive, it’s good business sense to help ensure your service staff is just as awesome as your sales staff when it comes to handling calls.
This Week in Social Media News: Week of October 17, 2016
Pinterest provides an opportunity for your business to reach new and existing customers by targeting because Pinners are looking for ideas to act on. People use Pinterest to get inspired,
Dare to Be Different with Your Marketing
Have you seen the new Annie Leibovitz ad campaign for the 2017 Lincoln Continental yet? The photography is stunning. The imagery conveys a sense of authenticity,
Digital Car Buyers Mean More Showroom Traffic, Not Less
There’s a big push in our industry right now to bring as much of the car buying process online as possible. Startups are entering the space believing that consumers want this ability
More Data More Problems: 3 Big Data Problems & How To Solve Them
“Just because it can be counted, doesn’t mean it counts,” said Tom O’Regan, CEO of Madison Logic in a recent IAB study. “As you rise up the scale of performance measurement tactics,
Rapid Recon’s New Performance Reports Drives Recon Best Practices
Rapid Recon, the undisputed leader in time-to-market reconditioning workflow software for auto dealerships, announced today the release of its new average-days-in-recon graphical
Clarivoy’s Proprietary TV Analytics Solution Selected by Auto Dealers as Finalist for DrivingSales Most Innovative Dealership Solution
Clarivoy, the automotive industry’s leading provider of multi-touch sales attribution, today announced that the company’s proprietary TV Analytics






