We asked dealers how they are adapting to new marketing measurement tools. Things have changed considerably with the state of marketing measurement...
Attribution: Do Auto Dealers Really Know What’s Happening?
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NORTH AMERICAN DEALER PARTS EXCHANGE RELEASES DISTRUPTIVE TECHNOLOGY TO THE BIG THREE
THE COMPANY OFFERS A FIRST-TO-MARKET PLATFORM FOR DEALERS TO REDUCE IDLE PARTS INVENTORY Edmonton, AB, Canada – August 1st, 2017: North American...
Larry Tabloff Joins Digital Dealership System
Larry Tabloff has joined Digital Dealership System (DDS) as Vice President of Sales. Tabloff will manage DDS sales for North America, oversee...
NEW BLACK BOOK WHITE PAPER OFFERS LATEST BEST PRACTICES ON TRADE APPRAISALS
LAWRENCEVILLE, GA (August 3, 2017) – Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and...
Boost Your Bottom Line with Digital Personalization
Personal touch has always been a hallmark of dealership customer service. Building relationships and establishing connections to foster long-lasting...
For Ill-Timed Safety Recalls, Ability to Identify Affected Vehicles from Acquisition to Sold Is Urgent for Auto Dealers
PALO ALTO, CA, August 03, 2017 – Open safety recalls are a common aspect of the retail automotive business, unfortunately, but their quick...
Want a 50%++ Parts Margin & Other Benefits Benny? Keep Reading
The price you pay for a parts purchase makes or breaks the ultimate margin – never the sale price! There is so much more in the Aftermarket world...
Vance Chrysler Hits a Home Run in Humanity
In the far reaches of northeast Oklahoma stands a small domestic dealership that has a staff with a heart of gold. The men and women of Vance...
Winner, Winner, Recall Dinner!
Remember the good old days, when manufacturers notified dealers in advance that a safety recall was in the works? Dealership service departments had...
Still Having Trouble Proving Social Media ROI? You’re Not Alone
If the idea of proving social media ROI seems frightening, you're not alone. A recent marketing study found that attributing social and content to...