For decades dealers have been searching for an effective way to understand and quantify whether their large marketing investments are paying off....
What You Don’t Know CAN Hurt You
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Would You Like a Latté with Your Software Update?
Connected cars are officially here. The 2018 Honda Odyssey minivan is just one example of how this technology is turning vehicles into traveling...
Pearl Technology Releases Dynamic Payment Calculation Widget For Auto Dealership Websites
Dynamic widget calculates 6 multi-term purchase and lease payments in under 3 seconds DALLAS, TX, August 24, 2017 – Pearl Technology Holdings, LLC,...
LotLinx Adds VINdrop to its VIN-Specific Shopper Targeting Technology Platform TURN
CHICAGO, August 23, 2017 -- LotLinx, the leading digital advertising technology solution for the auto industry, today announced the expansion of...
Apttus Releases New Incentives Compensation Management Solution
Incentive Compensation Management inspires superior sales performance by optimizing seller and partner behavior SAN MATEO, CA – August 22,...
Executing on a Digital F&I Consumer Experience
Let’s step outside the automotive industry for a moment and think about your last customer experience. Maybe you pre-ordered a Triple Venti Mocha at...
Incentivefox Helps Dealerships Collect up to 50 Additional Vehicle Sales per Month by Streamlining their Customers’ Word of Mouth Referrals
CHICAGO, Aug. 22, 2017 (GLOBE NEWSWIRE) -- Incentivefox, which offers a revolutionary offer-and-reward platform where dealerships can easily collect...
Adriana Puente Joins The Rawls Group
August 22, 2017 The Rawls Group, one of the nation’s most respected business succession planning firms, is proud to welcome Adriana Puente as our...
Traditional Versus Digital… It’s Time to End the Debate
As the landscape of automotive advertising changed, two camps have emerged: traditional marketing and digital marketing. This segmented philosophy...
Text Messages: Google’s Wake-Up Call to Dealers
Texting is by far the most popular form of communication for consumers – especially with younger generations. However, because of the many...