Research for my upcoming book "Who Sold It?" included asking Marketing Managers and General Managers how they evaluate the success of their...
Challenging Myths: Auto Dealership Lead Performance Reports
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Why Rich Information is Critical to VDPs
SpinCar CEO Devin Daly explains why providing as much vehicle information as possible on a VDP is critical.
How Employee Engagement Delivers ROI
Is your dealership the kind of place where employees can't wait to come to work every morning? Do your employees arrive early and stay late because...
A Scientific Model for Building Customer Trust
Do your customers trust your salespeople? According to the most recent Gallup poll on the subject, the answer is a resounding “No!”. Americans rank...
Customer Acquisition Can Be More Effective When You Spend $0
Customer retention is typically much less expensive than customer acquisition. However, with the advent of the internet, consumers are changing....
RMS Automotive Adds Carfax Search to Digital Sales Platform
Vehicle history search helps dealers source inventory more efficiently and buy with greater confidence ATLANTA, Sept. 28, 2017 /PRNewswire/ -- RMS...
Industry-leading F&I Service Provider Grows Its National Footprint
AutoPayPlus biweekly loan acceleration service now available in 37 states ORLANDO, Fla. (September 28, 2017) – US Equity Advantage (USEA) is now...
$20,350 Strikeout Challenge Check to Be Presented to Starting Right, Now Before Rays Game Friday
Crown Automotive Group will join forces with Chris Archer & the Rays Baseball Foundation for the "Strikeout Challenge" check presentation on...
Used Car Marketplace Instamotor Now Available To Dealers, Private Sellers
Instamotor, the San Francisco-based online used car marketplace, announced today that it will allow automotive dealers and private sellers in...
SmartSites Will Be Teaching Automotive Businesses How To Succeed In Online Marketing At Digital Dealer Workshops
SmartSites’ co-founders, Alex and Michael Melen, will be speaking at Digital Dealer Workshops, one of the largest digital conferences for the...