I recently filmed a DVD program for my online training platform on the topic of handling mistakes, and the response was even more robust than...
Buck the Marketing Status Quo
Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor...
Conflict: The Silent Killer Lurking Beneath the Surface
I was sitting with my wife the other night watching the movie Jaws on TV. My wife mentioned to me, during the filming of the movie, the shark was...
LEASE CREDIT APPROVAL RATES PERFORM BETTER THAN USUAL IN DECEMBER
More Applicants are Approved than Usual This Past Holiday Season CINCINNATI, OHIO (January 10, 2018) – Swapalease.com, the nation’s largest...
Give Them Some Skin in the Game, Stop the Silos
There can be no arguing that most dealerships operate in silos. Typically, four exist: New Car Sales, Used Car Sales, Service and Finance. These...
When it Comes to Marketing, Don’t be the Horse with Blinders On!
One of the most frustrating things for marketers and public relations professionals is that companies tend to be so focused on producing sales,...
Used Car Market Insights: Market Decline Continues in the New Year
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight...
BLACK BOOK UNVEILS HISTORY-ADJUSTED VEHICLE VALUES FOR AUTO PROFESSIONALS
Analytics-Driven Values Enable Auto Professionals to Value a Vehicle Based on its VIN-Specific History without Estimation LAWRENCEVILLE, GA...
It’s 2018. Now What?
If you work in a dealership, my bet is that you are either celebrating because you exceeded your goals, are breathing a sigh of relief that you met...
Cars.com Appoints Bala Subramanian to Board of Directors
Subramanian Brings Highly Relevant Tech Expertise and Proven Track Record of Building High-Powered Organizations Capable of Delivering Complex,...







