NO UMBRELLA NEEDED Warm sunshine in April makes Florida the happiest place on earth for Digital Dealer’s spring conference and expo. This year, the...
Digital Dealer 24 Recap
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2018 NADA Show Recap
The 2018 NADA Show was held this year in sunny Las Vegas, Nevada. The show has always held tremendous value for everyone in the automotive industry...
Interview with Lee Certilman, President/Dealer Principal of Nardy Honda Smithtown
A third-generation car dealer, Lee Certilman, president and dealer principal at Nardy Honda Smithtown, New York, was nominated for the 2017 TIME...
Your Best Advertising Target!
The best money you’ll ever spend on advertising is targeting the people you consider your ‘best’ customer! Because the simple truth is, your ‘best’...
Three Pointers to Maximize Purchased Unit Profitability
I’ve heard more complaints lately from dealers that it seems impossible to acquire wholesale inventory and make the front-end gross profit they...
What’s Tomorrow?
Almost a decade ago, the automotive retail industry was experiencing change at a pace that will live in the history books. Coming off some of the...
Key Buy/Sell Trends for 2018
Anticipating Another Strong Year of Transaction Activity 2018 promises to be a very active year for buy/sells with more private and public buyers...
Technology Does Not Replace Your People!
It Does However Facilitate Good People and Good Process Efforts A challenge for every organization is to attract, retain and motivate employees. If...
Stop Waiting, Start Changing
In a world increasingly picking up speed, passive leaders have never been more vulnerable. Recent history has demonstrated in business it’s no...
Is Prospecting for Customers a Lost Art?
As a salesperson, do you wait for leads and ups, or do you go out and actively prospect for new customers? No matter how great a salesperson you...