When it comes to sales, everyone has been pitched a couple of times already. ELEAD1ONE Partner Bill Wittenmyer says, in this week’s Witt’s Wise...
Witt’s Wise Words: Listening to Stand Out
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Customer Interaction App Helps Mercedes Benz of North Palm Beach Build Trust and Loyalty with Service Customers
LONG BEACH, Calif.,-- April 2, 2018-- -- myKaarma, software that helps dealerships communicate better with their customers at every stage of the...
Consumer Engagement Reboot
The way people engage with businesses has changed. The line has blurred between personal and traditional business communication channels in favor of...
3 Action Steps to Go from Average Advisor to HPRO Performance Machine
It’s no secret in automotive retail, fixed operations that average sales per repair order measured as hours sold per repair order have remained...
Weighing the Risks and Benefits of Service Loaner Programs
Service loaner programs are experiencing a surge in popularity. Manufacturers like these programs, which allow them to sell more cars. Dealers like...
Engaging the Informed Customer’s Mind: A Quick Guide to Personalizing Your Sales Strategy Through Video
We know car buyers are shopping 20+ websites on average before they purchase. By contrast, NADA reported that these same shoppers are physically...
Your Sale Reflects Who You Are
People’s sale style reflects their personal beliefs and values. This is because we act in the way we think is the most appropriate. But we determine...
What Does Your Website Say to Your Female Customers?
We know that a dealership’s website is the #1 digital resource used by women when shopping for a car. Yet, 76% of women rate their dealer’s website...
Think Tank: How to Make Great Video
You probably had to skip over a pre-roll ad in order to start this video. Pre-roll is a great way to advertise, but not if you're not going to waste...
DealerSocket Names Jose Arcilla as Chief Operating Officer
SAN CLEMENTE, Calif., March 29, 2018 — DealerSocket, a leading provider of innovative and mission-critical software for the automotive industry,...