The art of public relations has changed dramatically in recent years and now includes a myriad of services and possibilities. Today’s consumers are...
Effective Public Relations Begins with Humans
read more
Is $7.5 Million Worth a Process Change?
Most dealerships at the very least conduct some form of multi-point inspection and inform the customer about any needed repairs discovered during...
Adding A.I. to Agent Effectiveness Leads Ontario Start-Up to Major Deal with Royal LePage
Innovation from Lead Assign driving more effective sales process for major organizations in North America and Europe Toronto, April 25, 2018:...
Mercedes-Benz USA Integrates Third-Party Inventory into MBonDemand.com
Sixt off-rental vehicles now available through the Mercedes-Benz private digital store ATLANTA, April 26, 2018 – Dealers now have a greater...
A Dealer’s Guide to Information Security
Auto dealerships are often under the misconception that they are too small to be targeted in a data breach, but the reality is dealerships – of...
Think Tank: How Long Should My Videos Be? I Video Tips & Ideal Video Length
"Hey Paul, how long should my videos be?" This is a common question I get asked from the video community. Watch this episode of Think Tank Tuesday...
Could Your Dealership Be Held for Ransom? Five Defensive Measures to Implement Right Now
Another tax season, another rash of scammers trying to separate people and businesses from their hard-earned money. While phone calls and snail mail...
Dealers Challenged with Google’s “Questions & Answers”
While setting up some new dealer marketing audits, I noticed a growing trend that will only become a bigger challenge for dealers. Introduced in...
BLACK BOOK TEAMS WITH MOBILITY SALES SOLUTIONS ON VIN-UP FOR SERVICE CUSTOMER VEHICLE BUYBACK PROGRAM
LAWRENCEVILLE, GA (April 25, 2018) – Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value...
The Magic Formula for Success
Did you know that the self-improvement industry in the U.S. is a $10 billion market? That means there are a lot of people out there who are not...