Did you know that mobile conversion rates are less than half compared to desktop? So, why are digital marketers always going on and on about the...
Balancing Mobile and Desktop Goals
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Spring Market Coming to An End
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight...
What Do Car Subscription Services Mean for Dealers, OEMs and Consumers?
There’s a huge push going on across the nation for subscription-based vehicle services. First introduced by manufacturers, more than a few...
Boost Sales 10% or More with a Vehicle Exchange Program
How many vehicles do you sell out of your service lane every month? What if you could double that amount? These days you need all the sales...
STANDARDS FOR TECHNOLOGY IN AUTOMOTIVE RETAIL (STAR) RELEASES 2018 DEALER DATA SECURITY GUIDELINES
MCLEAN, VA. (May 2, 2018) – The Standards for Technology in Automotive Retail (STAR), a nonprofit organization in the automotive space that fulfills...
Sporty Cars Values Rising
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight...
New Lease Data Forecasts Compact and Mid-Size Vehicles are Best to Lease in the Month of May
Wantalease.com Data Shows that Compact and Mid-Size Cars could offer Attractive Lease Deals for May, based on April Lease Trends CINCINNATI, OHIO...
VBOOST LAUNCHES TWO NEW PRODUCTS AS PART OF NEW VBOOST 3.0 RELEASE FOR AUTO DEALERS
Vboost viral marketing content now reaches 10X the audience by integrating its unique customer content with the dealer’s website and showroom...
10 Myths About Instagram For Business
Being one of the most popular social media platforms, Instagram has also become a very popular place for doing business. With 25 million brands...
What’s Number Chunking & Why Is It Important?
President & Partner Michael Markette explains number-chunking & how that strategy can help dealers re-engage with more consumers.