Dealership service departments have a great opportunity to increase traffic on the drive by pursuing recent used car buyers—those who bought from...
So Many Used Cars, So Little Time
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FOMO (Fixed Ops Manager’s Objectives)
FOMO stands for Fear of Missing Out and is defined as “an anxiety that an exciting or interesting event may currently be happening elsewhere, often...
Internal vs. External Buy-Sell?
Many have heard the news and read the articles that consolidation is the future of the auto business. The big corporations are diligently working to...
Anatomy of a Dealership That Gets Superior Results
Essential Things You Must Have in Place Jack Welch was the quintessential corporate leader of the late 20th century heading up General...
Learning Leadership From Coach John Wooden
The late and legendary John Wooden is regarded by many to be one of the greatest basketball coaches of all time. In his storied 40-year career as a...
VIDEO: Disruption vs. Adoption in Auto Retail
The term disruption is increasingly being applied in conversations about what lies ahead for automotive. From buying cars online to autonomous...
Stability in Market Outside of a Few Luxury Segments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight...
Are You Unintentionally Creating Missed Opportunities?
Today’s customers visit around 24 touchpoints during their car-buying journey, including your website, and get loaded up with information during...
Mobile Facebook Ads are the Key to Survival for Car Dealerships
Did you know Mobile Devices are expected to account for 70% of all USA based Facebook Traffic in 2018? Car Dealerships need a mobile first Facebook...
Hard Facts: Instagram Hacks – Get More Engagement, Untag & More!
With recent Instagram updates hitting headlines, I focused on the platform on my latest few episodes of Trending Topics and received a ton of...