Most people think about marketing as a way to generate immediate ROI. For every email campaign sent out, we measure its success with metrics like...
Why Your Marketing Goals are All Wrong
read more
Preparing Your Service Department for the Amazon Threat
The current automotive market presents today’s dealers with unique challenges—the biggest one being the evolution of the customer experience. As...
Manheim Launches Its First All-Digital Auction
Manheim Tucson Becomes Company’s First 100 Percent Digital Site To drive greater efficiencies for clients while helping to create a safer auction...
Windows 7 End of Life is Coming
Is your dealership still using the Windows 7 operating system? As of January 2020, Microsoft is discontinuing all support for Windows 7, which means...
Navigating the Maze of New In-Vehicle Technology
According to a recent article in Automotive News, consumers LOVE the idea of all of this new in-vehicle technology. The problem is that many of them...
NextGear Capital to Hold Second Annual Thank You Month for Independent Dealers
Will forgive one dealer loan for every business day in June Carmel, Ind., June 4, 2019 — Throughout the month of June, NextGear Capital will be...
MAX Digital Partnership with Lotpop Doubles Up Service and Savings for Dealerships
Lotpop Joins MAX Digital Approved Vendor Circle CHICAGO — May 21, 2019 — MAX Digital, the dealer-first digital retail software provider for the...
How to Supercharge Your Dealership’s SEO Content
Everyone wants to be number one when it comes to search engine results. Many dealers are fighting an uphill battle because they're competing with...
Absent Audience Syndrome
Tired of spending hours writing out Facebook posts for your dealership and only getting two or three “likes” or only a handful of views on a video?...
The Race for Talent: Why the Right DMS and Technology Partner are Key to Attracting Quality Candidates
Finding and retaining the right talent has never been more important or challenging for dealerships. They’re now facing the double whammy of...