When you hear about someone being obsessed about something, at first you may perceive it as a negative thing. Here is a definition of the word...
What Is Your F&I Team Obsessed About?
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What Have You Done for Me Lately? The Power of Reciprocity in a Slighted Sales World
The Principle of Reciprocity begs the question, “What Have You Done for Me Lately?” By definition, reciprocity is the practice of exchanging things...
Is Your Comfort Inhibiting Your Team’s Growth?
Develop Your Coaching Skills What does a leader look like and how profound are their consistent convictions towards creating a healthy and growing...
Tales from the Front-Line of Auto Retail Buy/Sells
Why Deals in Auto Retail Do Not Close as Often as They Could An oft-repeated phrase we hear regularly from dealers considering selling their stores...
Where Are the Cost Savings?
Organizations frequently embark on various cost reduction initiatives across their enterprises. Some organizations have purchasing departments and...
Boost Website Rankings
If you’re familiar with video marketing, you know that having videos on your dealership’s website improves SEO value. Google and other search...
Media Report: Who Why What When Where!
Nielsen introduced their media total audience report a few weeks ago and the bottom line for local retailers was this: You cannot generalize or...
Manheim Express Concierge Service, Now Available Nationwide, Saves Dealers Time
Concierge specialists provide full-service experience and expert guidance in listing and pricing vehicles through Manheim Express mobile app New...
Behavioral Data & Artificial Intelligence: The Keys to Marketing Personalization
It’s simple. Without good sources of data, you can’t have artificial intelligence (AI). In fact, 97% of Fortune 1000 executives from companies such...
Under the Hood with Automotive Inventory Ads for Prospecting
On January 25th, Facebook announced updates to our automotive solutions that are available for dealerships to showcase their vehicle inventory. It's...