JACKSONVILLE, AUG. 15, 2019 – Jacksonville-area first responders, fire fighters and law enforcement officials are more prepared for the future of...
16 Ways to Damage Your Professional Brand & Fail at Social Selling
We live in a connected world and social selling has become aligned with general sales best practices. The act of deeply examining the people and...
Why Public Relations is Essential for Your Dealership
By Melanie Borden, VP of Marketing, Celebrity Motor Cars Tom Maoli’s Celebrity Motor Cars is where I reside as the in-house VP of marketing and...
Using Facebook to Jumpstart Your Loyalty & Retention Programs
By Adam Pavkov, Client Partner, Facebook No industry is immune to the fundamental changes occurring in consumer purchase behavior and the heightened...
Manheim Boosts Investment in Simulcast Technology as Dealer Usage Continues to Rise
Growth Fuels More Than 1.3 Million Vehicles Sold to Digital Buyers Through July ATLANTA – When Manheim’s Simulcast technology was introduced to the...
The Foundation of Connected TV Ads: A Brief History of Its Rise
By Mike Machado, Co-Founder and Chief Revenue Officer, Demand Local, Inc. The use of Connected TV (CTV) has grown substantially in the past nine...
Interview with Dawn Walston of Titus-Will Toyota
Opening its first Ford store in 1938, the Titus-Will Automotive Group, a family-owned and operated group of companies, today consists of 2 Ford, 3...
You Keep Talking, But Are Your Customers Listening?
By Anthony Gjonaj, Regional Manager, automotiveMastermind Engage customers with the right message before they even know they’re in the market...
‘Medium and Message’ Magic!
Last month, I shared ideas on why content/creative is still king. You can be on every medium, dot every digital ‘I’, saturate every market, but if...
3 Simple Ways to Communicate Better With Your Customers and Increase Sales
By Mike Hirschfield, CEO, Assured Influence The number one opportunity in your business right now lies in improving your communication. You don’t...








