Everyone wants to be number one when it comes to search engine results. Many dealers are fighting an uphill battle because they're competing with...
How to Supercharge Your Dealership’s SEO Content
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Absent Audience Syndrome
Tired of spending hours writing out Facebook posts for your dealership and only getting two or three “likes” or only a handful of views on a video?...
The Race for Talent: Why the Right DMS and Technology Partner are Key to Attracting Quality Candidates
Finding and retaining the right talent has never been more important or challenging for dealerships. They’re now facing the double whammy of...
Selling F&I Products On Alternate Fuel Vehicles? Here’s What To Know
Current estimates put roughly one million electric vehicles on the road in the U.S. today. According to media reports, this milestone was achieved...
Affinitiv Releases Free eBook for Auto Dealers: Turbocharge Your Owner Retention Program (ORP) Marketing
eBook shares 9 marketing campaign strategies proven to increase customer loyalty and service revenue Chicago, IL—June 3, 2019— Affinitiv, the...
Manheim Express Expands Capabilities to Help Dealers Buy and Sell Inventory Faster
ATLANTA – With dealers increasingly turning to digital channels to buy and sell vehicles on their time and terms, Manheim continues to scale support...
4 Tips for Creating Engaging Social Media Content
Most businesses nowadays understand that having a social media presence is imperative for the best exposure to their target audience. However, many...
Coupons: What to Consider
Price is often a major factor in the purchase of any service or product. But it’s important to separate perceived price and received value. For...
Maximize Your Profit With Omni-Channel Retailing
Gone are the days when dealerships were at the center of the transaction. Today, the process begins online and customers don’t even have to set foot...
10 Core Beliefs of Highly Influential Sales Leaders
Influential sales leaders are unmistakable. They are people of interest, people of insight, people of purpose, people of direction, people of value,...