By Anthony Gjonaj, Regional Manager, automotiveMastermind Engage customers with the right message before they even know they’re in the market...
‘Medium and Message’ Magic!
Last month, I shared ideas on why content/creative is still king. You can be on every medium, dot every digital ‘I’, saturate every market, but if...
3 Simple Ways to Communicate Better With Your Customers and Increase Sales
By Mike Hirschfield, CEO, Assured Influence The number one opportunity in your business right now lies in improving your communication. You don’t...
LEASE CREDIT APPROVAL RATES RISE TO 69.1% IN JULY
Lease Approval Ratings Improve in July Following Slight Dip in June CINCINNATI, OHIO (August 15, 2019) – Swapalease.com, the nation’s largest car...
How Automotive Marketers Can Drive More Sales From Their Slowing Digital Ad Spend
By Kayla Hammersmith, Senior Content Marketing Manager, DialogTech According to a recent eMarketer study, the auto sector is experiencing slowing...
How AI is Improving Retail Customer Experience
By Jane Kuhuk, PR Manager, Competera Customers are more informed than ever and now expect more from the retailers they purchase from. To help meet...
Harness the Power of Social Ads with Robust Data
By Dane Saville, Brand & PR Manager, Reunion Marketing Social media delivers content to buyers with unprecedented specificity. Nobody can...
Generational Leadership
Much has been written and spoken over the decades on adjustments leaders must make to connect with and get the most out of a specific generation....
Leasing Is Now- Know the Maintenance Requirements or Else
Today’s reality is this – vehicles are now extremely expensive and plopping down 35-large ($35,000) for a proper SUV/CUV isn’t going to happen all...
What You Don’t Know Can And Will Hurt You
What percentage of accurate data do you believe that you're receiving in your CRM system? When I ask this question to dealers, I often get a laugh...









