Digital solutions to new car purchase that avoid human contact are one area of retail that will get a boost from the coronavirus (COVID-19) crisis,...
Digital Vehicle Sales a Winner Amid Coronavirus Pandemic, Says Globaldata
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Dealer.com Receives Two Automotive Website Awards
Winner of U.S. Websites and Experience Optimization BURLINGTON, April 1, 2020 – Dealer.com, the premier end-to-end digital marketing solution and...
Turbocharge Your Owner Retention Program (ORP) Marketing
By Courtney Evans, VP Product Marketing, Affinitiv Most auto dealerships do some or all of their service marketing through manufacturer owner...
3 Ways Marketing Automation Can Help You During COVID-19
By Ilana Shabtay, Director of Marketing, AutoLeadStar As the coronavirus continues to impact our daily lives, we’re all questioning the long-term...
Market Pulse: COVID-19’s Impact on Online Car Shopping
By Chris Martin, SVP of Customer Development, Client Command The impact of COVID-19 is shaping every aspect of life. Dealerships across the U.S. are...
4 Ad Targeting and Retargeting Steps to Boost Your Digital Ad Strategy
By Shelley Washburn, President, GSM By 2021, digital ad spend is anticipated to exceed $375 billion. If you’re putting a portion of your marketing...
What Dealerships Need to Know About Getting Financial Stimulus Money
By Digital Dealer Small Businesses are eligible for SBA loans for two months of payroll, and repayment will be forgiven if the rules are followed....
Less Is More: Optimizing Websites Through Design
By Kristopher Nielsen, eCommerce and Guest Experience Manager, Soave Automotive It sounds counterintuitive, but heat-map testing confirms it: When...
Interview with Maureen Bailey of Subaru of Moon Township
Featured image credit: Brian Kaldorf Subaru of Moon Township is part of the Lithia Motors Inc. family, one of the largest providers of personal...
Navigating COVID-19 – 5 Tips to Rally Around the Shopper
By Chris Martin, SVP of Customer Development, Client Command With the COVID-19 situation, many car dealers are asking the same question – how can...