It continues to be a buyer’s market for new car customers. An analysis by Kelley Blue Book (KBB) found new-vehicle transaction prices (ATP) in March...
KBB: New-Vehicle Average Transaction Prices Drop to Two Year Low
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Lotlinx: Dealers Not Using Analytics to Make Inventory Management, Price-Setting Decisions
Auto dealers are going by their gut rather then using artificial intelligence (AI) tools to make key decisions for their business. At least that is...
Ben Freedman Joins FlickFusion Video Marketing as National Sales Director
Urbandale, IA - FlickFusion Video Marketing, the leader in retail automotive video marketing, merchandising, and communications, has hired Ben...
Where Dealers And Lenders See Opportunities In Adopting More Automation For Their Operations
Auto dealers and lenders recognize the need and importance advanced data technology has on their overall operations, as well as in the accuracy of...
More than 9 Million Vehicles Recalls Issued According to BizzyCar Report
An inaugural quarterly report detailed recalls dealerships are having to deal with to begin 2024. BizzyCar, a software platform that automates...
Using Customer Testimonial Videos as Social Proof
Customer testimonial videos are a form of social proof, a powerful phenomenon where consumers look to others for opinions and advice. In recent...
Gen Z & the Automotive Industry: Marketing Insights
For successful marketing, it's essential to pinpoint the exact demographic you're targeting and grasp what resonates with them. With this in mind,...
Orbee Integrates Car Wars Voice Data to Enrich Shopper Profiles
IRVINE, CA - Orbee, a leader in customer experience middleware for the automotive industry, has integrated with Car Wars, a phone system and call...
NFC Clip Digitizes a Vehicle’s Glove Box
This article first was published on RFIDJoiurnal.com Technology company RealTime Feedback has released an NFC-based system that aims to provide...
Mach10 Hires Automotive Executive Carsten Preisz as Chief Marketing Officer
Mach10, a leading automotive industry firm offering advisory services, including dealer operations improvement and succession planning, recently...