Data marketing ROI is a tough stat to measure. While 97% of survey responders on Social Media Today say that they've seen revenue improvement that...
Get the Most Out of Your Analytics Platform through Data Convergence
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Adobe Primetime: Tools for Uniting TV Service and Digital Video Marketing
Clickz turns the spotlight on Adobe Primetime, a publishing platform that allows programmers and pay-TV to work together. A favorite dealership...
Improved Consumer Targeting, Courtesy of Facebook
According to Search Engine Journal, Facebook advertising gives AdWords a run for it's money in both simplicity and audience-targeting. Reaching new...
BMW eContracts 40% of Business to Streamline F&I Service
From World's Luxury Guide, discover details on the 3-year long development in e-contracting that is certain to appeal to future customers. Reducing...
Ignition Systems: Tough to Work On, Essential to Engine Health
The pro mechanics at One Dirt suggest developing a deeper understanding of the risks, issues and tricky system behind that spark that gives life to...
GM “Finds New Roads” Back to Facebook
According to Ad Age, after a year-long celibacy from the hallmark social media venue, General Motors has returned to Facebook's paid advertising....
Stabenow Seeks to Re-open Federal Auto Loan Program
According to The Detroit News, Senator Debbie Stabenow is pushing to re-open the federal auto loan program. Comments from Congress and the Energy...
Ford Announces New 2014 F-150 SVT Raptor Special Edition
New Ford F-150 SVT Raptor Special Edition answers customer calls for more exclusivity in addition to Raptor’s unmatched off-road capability Raptor...
Brand Refreshing Tips for Sourcing and Strategy
Search Engine Watch suggests giving your online marketing efforts a fresh look for spring. Re-evaluate your audience, take note of the market shift...
Tell a Story, Shape a Brand
Take a look at the "eBay Thanks You" campaign. Visual storytelling can shape your brand. In both retail and reality, consumers connect with eBay...