Sales & Variable OPS
Evaluating Your Dealership’s Marketing Strategy: Critical Analysis and Check-In
As dealership managers and marketers, it is imperative to regularly assess your progress and devise strategic plans for the future. With year-end fast approaching, now is the opportune moment to evaluate your dealership's performance and make informed decisions based...
Mastermind and Reynolds and Reynolds Integration Now Available for Dealerships
automotiveMastermind (aM), part of S&P Global Mobility and the leading provider of predictive analytics and marketing automation solutions for dealerships, has announced dealers can officially sign up for an integration with Mastermind, aM’s flagship automated...
How the “72-Hour” Rule Could Increase Video Marketing Buy-In at Your Dealership
It’s a tried-and-true proposition that most dealerships’ salespeople are incentivized to follow up with customers in their CRM through the “72-Hour” rule. The rule means that if a salesperson has followed up with a customer – and it is logged into the CRM – they are...
Training Dealers & OEM Partners to Leverage AI & Advanced Data to Better Sell Connected Vehicles
New opportunities related to connectivity, advanced electronics, and computer technology are becoming increasingly important as vehicle technology advances. Auto dealers are on the front lines in this new environment where customers need to understand the technology...
Navigating the Road to Profitability: How Auto Dealers Can Thrive in the Era of Electric Vehicles
The automotive industry is undergoing a revolutionary shift as the world embraces electric vehicles (EVs) for their environmental and economic benefits. As combustion vehicles give way to cleaner and more sustainable alternatives, automobile dealers must adapt their...
Vinart Dealerships Saw 53% Increase in Inbound Appointments with 45% Show Rate with Quantum5’s Training
Announcement from Quantum5 Quantum5, the first-ever sustainable training tech for automotive, recently announced that Vinart Dealerships saw an overall increase of 53% in inbound scheduled appointments with a 45% show rate after implementing the training program....
Why “Human-Assisted” Artificial Intelligence is an Imperative in Auto Loan Management
Although AI and automation boost efficiency, providing the “human touch” augmented by these powerful tools can create an exceptional customer engagement process. As the technology behind Artificial Intelligence (AI) continues to advance, it is likely that more...
EpicVIN Launches Unlimited Vehicle History Package for Auto Dealers to Save Significant Money and Time
Announcement from EpicVIN Auto dealers are encouraged to sign-up for the 3-month free trial EpicVIN is thrilled to announce the launch of the exclusive Unlimited Vehicle History Package, which offers auto dealers an unlimited number of vehicle history reports for a...
Reunion Marketing Announces Automotive’s First Automated SEO Dashboards, Algorithmically Powered by Current Keywords through Strategic Content Deployment
Announcement from Reunion Marketing Reunion Marketing, an automotive digital marketing agency specializing in SEO, Paid Search, and Social marketing strategies, released new SEO reporting technology. The KeyLift Dashboard by Reunion Marketing makes organic keyword...
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