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Your Service Waiting Area: Dentist Office or Customer Retention Tool?
(Bear with me here – this one will eventually come back around to the Internet sales team.) Today I feel compelled to deviate from my regular article topics covering Internet…
Dealer NewsWhen is a Factory Incentive Program Legal?
Mercedes Benz has announced the details of its holdback incentive program which will apply to all dealers. The program involves payment of a 3.5% performance bonus where 1% is tied…
Dealer NewsMenu Pricing: An Art or Science?
I just finished up an initial round of service advisor training for a large dealer group and was surprised to see that not only did they not employ properly constructed…
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