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A.J. Maida, Director of Digital Marketing, Papa’s Chrysler Dodge Jeep
A.J. Maida has been the director of digital marketing for Papa’s Chrysler Dodge Jeep in New Britain, CT, since the summer of 2008. After 14 years at another Dodge dealership…
Dealer NewsTodd Crossley, Gary Crossley Ford
Despite the challenging economy, Gary Crossley Ford in Kansas City, MO implemented a strategy that dramatically increased their revenue and reduced their operating costs and just had the best month…
Dealer NewsIs Your Advisor Writing Bad Estimates?
I was consulting in a mid-sized GM dealership one evening. The service manager and I were looking through carefully prepared pre-write packets (menu, history, pre-write, recalls, MPI, and notes), to…
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