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Insights
Correctly Compensating Sales People
It is amazing to me that the vast majority of dealerships continue to pay sales consultants on gross profits. Straight commissions comp plans no longer make sense. Don’t dealers who…
Dealer NewsFive Simple Rules for Digital Marketing Success in the New Year
As with nearly every New Year, I am looking forward to the challenges, successes and even failures that will come my way in 2011. These collective experiences are what define…
Dealer NewsCan OEMs Actually Not Renew a Dealer Agreement?
Don’t Fall For the Bluff Car manufacturers have made a habit in recent years of using the expiration of a dealer’s sales and service agreement as a threat to non-renew…
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