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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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We’re Headed to Detroit!

Digital Dealer Conference & Expo is moving to Detroit, September 22-23, 2026, at Huntington Place. Detroit isn’t just the Motor City, it’s the epicenter of the American automotive industry.

Why Exhibit

Exhibiting in Motor City places your brand directly in front of dealership decision-makers who are actively searching for tools to drive profitability. In a city synonymous with automotive innovation, your booth becomes a space for real conversations

DealerPoint

DealerPoint, a Digital Dealer Event, VIP networking experience is highly curated for each dealership attendee. 1:1 private meetings and boardroom presentations foster long-term relationships for both the Dealer Executives and Solution Providers.  

Insights

Establishing Rapport with the Educated Car Shopper

In last month’s article, I opened with the thought that one of the reasons salespeople fail to make a connection with online customers is the continued use of outdated responses…

Dealer News

Target Reporting for Profit

Hopefully you’re going in the door of your dealership today with some objectives like more service business, higher used gross profit, and better new closing ratios. Make a wish list…

Dealer News

Two Great New Reads on Advertising

Of the 20 books I’ve read on advertising in the past year, two stand out as must reads for anyone involved in dealership marketing. The first is “Cashvertising” by Drew…

Dealer News