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Insights
KeyBanc Survey Projects Strong F&I Income for Largest Dealer Groups
According to an article posted on SubPrime Auto Finance News, KeyBanc survey projects strong F&I income for largest dealer groups. Cleveland, OH — As the largest publicly traded dealer groups…
Sales and FinanceInfluencing Shoppers by Allocating More Media Dollars to Online Efforts
As 2013 gets underway and dealers begin to fine tune their lead source and advertising strategies, it’s no secret that the overwhelming majority of customers use the Internet to help…
MarketingAutomakers Poised to Make Big Plays with Super Bowl Ads
According to a story posted on the Detroit News, automakers are set to make big plays with Super Bowl ads. During last year’s Super Bowl, a now middle-aged Matthew Broderick…
Marketing




