Creating Brand Advocates Is Not as Hard as You Think
As countless messages fill the world, consumers increasingly turn to family, friends, peers and, even strangers, to make…
Dealer News February 6Latest in: News
Why Are We Using Smoke Signals to Communicate with Customers?
We’re failing. Consumers have moved on yet we’re still trying to do the things that we’ve always done.…
Dealer News February 6
Big Game Auto Commercials Inspire Immediate Consumer Engagement On Cars.com
Across the country, traffic for Kia, Lexus, and Jeep drove the majority of site activity increase during game…
Dealer News February 5
UpdatePromise Names Sugato Chattopadhyay as Director of IT
Chino, CA, January 29, 2018 – UpdatePromise is excited to announce the recent addition of Sugato Chattopadhyay, who…
Dealer News February 5
BLACK BOOK USED VEHICLE RETENTION INDEX FALLS IN JANUARY LED BY DECLINES IN NEAR LUXURY CARS
Index Could Be Stable The Next Few Months Due To Spring Selling Season LAWRENCEVILLE, GA (February 5, 2018)…
Dealer News February 5
DealerFenix Introduces a Reporting, Workflow and Activity Solution for Auto Dealers
Innovative system designed to improve process adherence and consistency, eliminate repetitive tasks and automate activities to keep projects…
Dealer News February 5
Witt’s Wise Words: The Interview Process
A major issue with many job interviews these days is the interviewer is doing too much of the…
Dealer News February 5
Q&A with a BDC Expert
Given our post-peak sales in 2017, and 2018 showing no signs of an upward swing, generating quality leads…
Dealer News February 2
Don’t Put Your Newspaper Ad on TV
“Over the next three years, the biggest trend in our products will be the growth of video.” -Mark…
Dealer News February 2
