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Latest in: News

Personal Identity Theft – Is your Dealership Covered?

The idea that a dealer may be held liable for personal identity theft began to come up about…

Dealer News February 1

Protecting your Ad-sets: Part II

Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular…

Dealer News February 1

Leadershift is the Fuel for Success

If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM…

Dealer News February 1

Out with the Old – In with the New

As we start a new year, many of us will perform a system “year-end” for the prior year.…

Dealer News February 1

Consumers Hold the Key to Continued Certified Pre-owned Sales Growth

By all accounts, as long as a supply of eligible vehicles is available, the growth in certified pre-owned…

Dealer News February 1

How Can you Impact Conversion?

Imagine a dealership that only tracks closing ratios against write-ups. That team may or may not be doing…

Dealer News February 1

Word of Mouse

You have bad breath. It hurts you to hear that, I am sure, but someone had to tell…

Event News February 1

All Roads Lead to Rome (Washington, DC)

I was recently on a trip to Sao Paulo, Brazil doing a used car school for Fenabrave (Brazil’s…

Dealer News February 1

Telephone Techniques to Improve Customer Retention

Telephone Techniques to Improve Customer Retention  A service advisor’s ability to communicate effectively on the telephone can positively…

Dealer News February 1