Digital Magazines – The New Showroom for Auto Advertisers?
NEW YORK — Automotive marketers have traditionally relied on magazine advertising to successfully build awareness for their models…
Dealer News September 14Latest in: News
Dealer Specialties Integrates Kelley Blue Book Values into MarketControl Analytics Solution
MONROE, OH – Dealer Specialties, a division of Dominion Dealer Solutions, today announced the integration of Kelley Blue…
Dealer News September 14
Are Small Cars Selling in Your Market?
SANTA MONICA, Calif. — New car shoppers are becoming increasingly more likely to consider a compact or subcompact car, reports Edmunds.com,…
Dealer News September 14DealerMine Helps Hendrick Honda Save $125,000 on Parts Purchases and Boost Profits in the Parts Department
PORTLAND, Ore. – DealerMine Corporation, provider of the obsolescence management service for auto dealers, announces it helped Hendrick…
Dealer News September 14
Does Telecom Advertising Work for Dealers?
New York – MediaMind Technologies Inc., the leading independent provider of integrated digital advertising solutions, released a global…
Dealer News September 14
Chairman and CEO of The Wolfington Companies Shares How to Integrate Traditional, Digital, Mobile, and Social into One Integrated Marketing Strategy
How can you sell more for less using a fully integrated marketing strategy? Real dealer case studies will…
Dealer News September 14
Honda Tries Out Comedy in New Ad Campaign
Does comedy work for advertising cars? Will it bring more car shoppers into the showroom? One automaker seems…
Dealer News September 14
Which Automaker Leads the Digital Market in China?
WASHINGTON — Audi took the top rank in the second-annual Prestige 100®: China IQ, which measures the digital footprint…
Dealer News September 14Manufacturer Advertising Requirements: What Can a Dealer do About Unreasonable Advertising Rules?
At Bass Sox Mercer, we are receiving more and more calls from dealer clients concerning manufacturer advertising programs.…
Dealer News September 13
