Automaker’s Ads — Pulled or Rotated?
Ford Motor Company has recently pulled television ads that featured messages backing the fact that the automaker did…
Dealer News September 28Latest in: News
Consumer Confidence Index Unchanged in September
NEW YORK — The Conference Board Consumer Confidence Index®, which had declined sharply in August, remained essentially unchanged…
Dealer News September 28
VW Dealers Continue Successful Growth in U.S.
According to a story from The Detroit News, during a two-day meeting with company officials recently, Volkswagen has…
Dealer News September 28It is Time: Don’t be Late to the Social Media Party
It is time. Regardless of personal opinions, comfort levels, feeling overwhelmed or just disinterested in the concept, it…
Dealer News September 28
Auto Advertising: Less Need to Woo Customers
Auto marketers are changing the way they are advertising by doing less wooing of customers a story from…
Dealer News September 28OnStar Reverses Decision to Change Terms and Conditions
This week, according to The Detroit News, a Senate Democrat requested the privacy rules of OnStar be given a second…
Dealer News September 28
Marketing & Communications Director Reveals How Dealers Have Come to Understand and Harness the Principles of Social Media
In 2010, the automotive dealership Lebanon Ford made a decision to embrace social media — going beyond just…
Dealer News September 28
IMN Chief Executive Officer Teaches How to Mine the Sales Opportunities Using Technology
In the late ‘90s, as automotive consumers flocked to the web to conduct vehicle research, dealers responded by…
Dealer News September 28
Summit Assistance Dogs Receives New 2011 Prius from Foothills Toyota
BURLINGTON, Wash. – As part of Toyota’s nationwide “100 Cars for Good” philanthropic program, Foothills Toyota of this…
Dealer News September 28
