Global Advertising Spend to Increase by 4.9% in 2012 to Over $465 Billion
BOSTON, MA – Following 3.8 percent growth in 2011, global advertising spending is expected to grow by 4.9…
Dealer News February 29Latest in: News
Cobalt Executives Discuss How to Sell Across the Entire Digital Consumer Journey
David Winter, vice president of Cobalt Intelligence Center of Excellence and Max Steckler, vice president of advertising at…
Marketing February 29
Subaru Launches FirstCarStory.com Allowing Car Lovers to Share Their First Car Experiences Through Animated Storytelling
CHERRY HILL, N.J. — Subaru of America, Inc. announced the launch of its First Car Story campaign supporting…
Dealer News February 29DealerTrack Announces Pricing of Private Offering of $175 Million of 1.50% Senior Convertible Notes
NEW YORK — DealerTrack Holdings, Inc. (“DealerTrack”) announced the pricing of its private offering of $175 million aggregate principal…
Dealer News February 28ADP Digital Marketing Building Cambridge Analytics Center Autotegrity acquired as nucleus of new facility for optimizing online consumer experiences
SEATTLE, WA – ADP Dealer Services and its Digital Marketing group, announced that it has acquired Autotegrity from…
Dealer News February 28Trilogy Inc. Promotes Mike Richards to President of Trilogy Automotive
AUSTIN, TEXAS – Trilogy Inc. today announced that experienced automotive industry executive Mike Richards has been promoted to President…
Dealer News February 28Dealers upselling more F&I products with MyStar™ Personal Assistant program
Dallas, TX –Since the Finance and Insurance Department is one of the most valuable profit generators at any…
Dealer News February 28
First Time in Nearly a Decade One Brand Has Dominated Consumer Reports’ Top Picks
YONKERS, N.Y. — As the competition grows stronger with each passing year, it has been increasingly difficult for…
Dealer News February 28
Chrysler Brand Introduces New ‘Imported from Detroit™’ Merchandise
Auburn Hills, Mich. – The Chrysler brand has introduced a new line of “Imported from Detroit™” (IFD) merchandise…
Dealer News February 28
