Hook with Emotion, Close with Logic
I have been a student of advertising/marketing psychology since I was 15 and I am always fascinated with…
Dealer News December 4Latest in: News
FTC Proposes Modifications to Used Car Rule
Proposed Buyers Guide Sticker Advises Consumers to Seek Vehicle Information History via FTC.gov and Directs Spanish Speakers to…
Dealer News December 4Carfax, National Kidney Foundation Partner to Fight Kidney Disease By Encouraging Car Donations
NEW YORK — Carfax has extended its support of the National Kidney Foundation by promoting the donation of used…
Dealer News December 4
Edmunds.com Advises Holiday Car Buyers how to Properly Review Car Sales Contracts Before Closing the Deal
SANTA MONICA, Calif. — As car shoppers rush to land a good holiday deal this month, Edmunds.com, the…
Dealer News December 4
Fiat 500 Abarth ‘Seduction’ Advertisement Named ‘Best TV Commercial’ at the 2012 D Show
Auburn Hills, Mich. – The Fiat 500 Abarth “Seduction” spot was named “Best TV Commercial” at this year’s D…
Event News December 4
AutoNation To Acquire Six Stores in Texas Representing Approximately $575 Million in Annual Revenue
FORT LAUDERDALE, Fla. — AutoNation, Inc. (NYSE: AN), America’s largest automotive retailer, announced today that it has signed agreements…
Dealer News December 4
FIAT Launches Social Media Sweepstakes to Drive Promotion of the All-New Battery Electric Fiat 500e
Auburn Hills, Mich. – Now through Mar. 15, FIAT is running a social media sweepstakes in conjunction with the…
Event News December 4
Make It a December to Remember with Lexus “Check In For Charity” Social Campaign
Automaker’s new app lets fans raise up to $100,000 for Boys & Girls Clubs of America TORRANCE, Calif.…
Event News December 4
Strong November Auto Sales Reported
According to Jessica Caldwell, Edmunds.com Senior Analyst, the Seasonally Adjusted Annual Rate (SAAR) for November 2012 is over…
Dealer News December 4
