Marketing & Advertising
The Car Market Crash Hype
The automotive news feed is completely saturated with fear mongering about what might happen for the rest of 2024. Negative equity from rapidly rising vehicle prices over the past few years has made upgrading or obtaining new auto loans more difficult for many...
Wyler Automotive Family’s Kevin Frye to Speak at #DDCE2024
The session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024) is now live! Kevin Frye, Head Coach of Marketing with the Jeff Wyler Automotive Family will present a session titled I Have a CDP… Now What?. Frye's session is geared to helping...
CF Search Marketing Redefines PPC and Paid Social Strategies with Inventory Insights
CF Search Marketing, a trailblazer in digital marketing solutions, announces the seamless integration of Inventory Insights into its suite of services, now included at no additional charge with PPC and paid social campaigns for always-on clients. This groundbreaking...
Strolid Launches its First Product Release for Auto Dealers
Sales services and technology company Strolid released its first product for auto dealers, the Strolid Portal, yesterday. Based on the upcoming IETF Internet Standard for Virtualized Conversations (vCons), company officials stressed the portal responsibly handles...
Mastering Car Sales: Effective Closing Techniques for Dealership Success
Closing a car sale is one of the most high-pressure moments in the sales process, demanding strategic communication and finesse in handling objections. Conventional methods no longer work with today’s digitally savvy buyers, who typically finalize most of their...
Dealer Teamwork’s Anissa Collins, Olivia Stapleton to Speak at #DDCE2024
The session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024) is now live! Dealer Teamwork's Anissa Collins, Vice President of Sales and Marketing and Olivia Stapleton, Marketing Specialist, Sales Enablement, will present a session titled Next...
Impel Acquires Outsell in $100M+ Deal
Impel announced today that it has acquired SaaS provider Outsell in a deal valued at more than $100 million in cash consideration plus Impel equity, which officials promoting as establishing the auto industry’s first end-to-end artificial intelligence (AI) sales and...
The Best Place to Start for Auto Lenders Moving from Paper-based Processes to Digital
The auto lending industry is undergoing a significant digitization evolution, driven by advancements in technology and the increasing demand for efficiency and accuracy. Digitizing back-end document workflows, particularly through the integration of AI and automation,...
MNTN’s Ali Haeri to Speak at #DDCE2024
The session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024) is now live! One of the featured speakers is Ali Haeri, SVP of Marketing, MNTN. Titled How to Transform Incremental Reach into Incremental Results on CTV, this session is geared to...
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