Justin Brun, e-commerce manager, and Ben Koller, Internet sales manager, for Acton Toyota in Littleton, MA can stand up and take a bow for spectacular results in online reputation management. Acton Toyota takes 1st place in the number of reviews on

Greg Goodwin took over as the president and CEO of the Kuni Automotive Group in 1999 when founder Wayne Kuni retired. The group began in 1970 with the opening of Kuni Cadillac in Beaverton, OR. It’s grown to 11 dealerships with 14 franchises and is

Greg Goodwin took over as the president and CEO of the Kuni Automotive Group in 1999 when founder Wayne Kuni retired. The group began in 1970 with the opening of Kuni Cadillac in Beaverton, OR. It’s grown to 11 dealerships with 14 franchises and is

Justin Brun, e-commerce manager, and Ben Koller, Internet sales manager, for Acton Toyota in Littleton, MA can stand up and take a bow for spectacular results in online reputation management. Acton Toyota takes 1st place in the number of reviews on D

How many email addresses do you have in your DMS database?  Most have less than 25%.  You might want to do a count today to see what progress you’ve made collecting email addresses. What if you needed to tell all your customers about a rebate tha

The 10th Digital Dealer Conference & Exposition in Orlando last month was the best ever.  One major concern though:  I still hear way too many dealers and partners say, “We can’t handle the calls.”  Yes you can! Train everyone to “huma

Do you really know what your customers think about your business? In a previous article, I spoke about the growth of social networks like Facebook and Twitter as key venues consumers use to share feedback about your dealership. With over 50 million t

Heavy title, I know. As those of you who attended last month’s 10th Digital Dealer Conference and Exposition might remember, David Kain and I recently completed a nearly year-long study on what truly separates successful Internet dealers from the r

I spend as much time outside of the car business today as I do in it and many of the online marketing professionals I interact with there have recently told me small is cool to customers. Small businesses, they say, have a personality, flavor and sen