From Dealer Fire, sources suggest that possessing billions of indexed pages may be a success-measure of the past. Subjects in the cross-hairs include: Site architecture, crawling scalability, and the usefulness of checking your indexed pages. 3 ways

e-Consultancy provides 10 new stats to that reveal a little bit extra about the digital consumer. Statistics such as “What Type of Device Gets the Most Use” reveal that the consumer actually has no preference to shopping online versus off

Eyes on Sales challenges traditional thoughts on presentation versus communication. Avoiding sales jargon and making a connection with your customer are lost methods that can be retrieved via several tips that help salesmen outline their message, del

According to Ad Age, Google has finally solved their biggest problem with mobile advertising: poor analytics. Jason Spero’s “Full Value of Mobile” Suite demonstrates how the newly-dubbed “Google Calculator” can give you

As an NADA Dealer Academy graduate of 2002 (at the expense of making myself seem dated; I was just a mere child then), I must confess that I do not remember any of our sessions having anything to do with clients, least of all client retention. As a b

Entrepreneur online confesses the cardinal marketing sin of procrastination and offers a few tips on squeezing out the last drops of consumer craze as the month draws to a close this weekend. Examples from Infiniti, Gold’s Gym and even UPS remi

Mac Haik of Desoto implemented some seriously smart marketing tips to advertise with their new Ford F-150 Infographic. It’s common knowledge among auto professionals that truck models, variations and the large range of options can be very confu

Radius provides the intel on LinkedIn. Use the most professional form of social media to your business’s advantage. Generating leads and developing an effective company LinkedIn page can be done by integrating your feeds, posting daily for bran

Autopia covers a production that auto enthusiasts worldwide have been holding their breaths for: another all-electric supercar. The tense, money-guzzling “arms-race” between Audi and Mercedes for an open production electric supercar is ov