Join us for Digital Dealer Tampa – a hybrid event, held at the Tampa Convention Center, June 8-10, 2021, with a virtual component. From hybrid options (onsite and online access) to virtual-only participation, there are many ways to learn, network, and be a part of the event!
Here are just a few of the sessions that you can attend this June:
Winning with Google My Business – Master GMB and Improve Organic Search Visibility With Local Shoppers
In this timely in-depth session, online marketing expert George Nenni will walk through the process of mastering Google My Business, a free online platform for listing key dealership business information, including address, contact information, photos, and reviews. Google My Business is a proven tool for helping dealers increase their visibility with local shoppers. Don’t just help car buyers find you on Google Search or Google Maps, sell them at the point of discovery.
11 Leadership Secrets That Drive Employee Engagement & Results
Today’s environment offers many distractions that can keep your team from fully focusing on the work that is before them. In this session, Fleming Ford, president of ESI Trends, will cover critical leadership tactics and best practices behind top-performing dealerships. You will take away real-world leadership secrets that you can immediately implement in your store.
BDC Consistency in 2021
This content-rich session 100-minute session, will leave you with actions to implement to ensure your BDC is running to the best of its abilities and will stay that way. BDCs don’t have to ride a roller coaster of success. Marc McGurren will take you through the foundations of what makes a BDC successful, how to implement 2021 best practices into their processes, and most importantly, creating consistent and sustainable success in their department..
Use Foot Traffic to Put Your Online Marketing’s Best Foot Forward
Join Joel Cox of Strategus and Eric Olson of Graham Oleson to embark on an odyssey – an expedition fraught with the latest technology, optimization, and maximizing return on ad spend. You’ll explore the ins and outs of foot traffic, including what it means, how it’s measured, and what you can do to maximize its use across your digital marketing campaigns. You will be able to increase showroom visits and drastically improve your cost per acquisition.