Digital Dealer

FordDirect Certifies Interactive 360

Drive360®CRM from Interactive 360 is now a certified CRM system for Ford and Lincoln Dealers. Interactive 360 announces…

Your Service Advisors: Pushy, Passive, or Proactive?

If you’ve read any of my articles over the past five years, you already know how strongly I…

Time in a Bottle

Why are muscle cars or classic cars from the 50’s, 60’s, and very early 70’s so popular? What…

Deal Competition Creates Good Buyer Behavior and High Prices

The dealership seller’s market remains incredibly robust. Despite our industry’s slowing growth rate (1% increase in sales year…

Talk Dealer to Me – Suburu of Puyallup Talks “Why Buy”

Talk Dealer to Me is a Q&A series that features dealership secrets to car sales and customer loyalty…

Interview with Garth Blumenthal – GM of Fletcher Jones Motor Cars

9 Advanced – and Ethical – Techniques for Spying on Your Competitors Online

9 advanced and ethical techniques for spying on your competitors online, according to Entrepreneur. Want to spy on…

Momentum… and an Off-the-Wall Idea that Might Make you Money

lab·y·rinth ˈlab(ə)ˌrinTH/ noun 1. a complicated irregular network of passages or paths in which it is difficult to…

Seven Mobile Marketing Tips Every GM Needs to Know

It’s time. Are you using mobile advertising to steer today’s car buyers your way? The number of people…