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Direct Mail and the Digital Age
It might be one of the oldest marketing methods in the book, but the humble direct mail piece…
Dealer News February 23Technology Improves Safety Culture
KPA has implemented systematic environmental and safety programs at over 4,000 worksites across the country. To provide greater…
Leadership February 23What you need to know about how online research puts car shoppers in control
What you need to know about how online research puts car shoppers in control, from Santander Consumer USA.…
Dealer News February 23DealerPager Launches New Messaging Platform for Fixed Ops
DealerPager Launches New Messaging Platform for Fixed Ops, from Auto Remarketing. DealerPager.com has a new custom messaging platform…
Dealer News February 23Measuring and Managing Customer Profitability
Measuring and Managing Customer Profitability, from Customer Think. The only value a company will ever create for its…
Dealer News February 23What Car Salesmen Are Going to Disney to Learn
What Car Salesmen Are Going to Disney to Learn, from Time Magazine. How your Chevrolet dealer is taking…
Dealer News February 23What Does Cheating Teach Your Employees?
What Does Cheating Teach Your Employees?, from AutoPoint. Automotive News recently carried a story about a lawsuit filed…
Dealer News February 23Certified Pre-Owned Car Sales at All-Time High, says Edmunds.com
Certified Pre-Owned Car Sales at All-Time High, says Edmunds.com, from Virtual-Strategy Magazine. In the company’s latest Used Vehicle…
Leadership February 20Proactive Customer Strategies That Redefine How to Sell
Proactive Customer Strategies That Redefine How to Sell, from Dealer Marketing Magazine. Two recent auto industry reports offer…
Marketing February 20
