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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Digital Dealer

Insights

How to Keep Control of Your Retail Business in the Transition to Online Selling

Several years from now we will look back at 2015 as the beginning of one of the biggest…

Dealer News April 14

It’s All About That Lead, ‘Bout That Lead – No Trouble!

The 3 Easy Concepts That You’ve Been Missing Why do we make life harder than it needs to…

Event News April 14

The Power of Visual Content 80’s Edition

We know the importance of visual content marketing, it’s what we do; but do you? Studies done over…

Marketing April 14

There’s Only ONE M: MOBILE

Mobile is such a hot topic for car dealers in 2015 but most of the conversation centers around…

Dealer News April 14

10,000 likes mean nothing if your sales floor is empty

Does that mean social media is pointless? Does it deem it worthy of cutting from your digital budget?…

Event News April 14

3 Reasons WHY you should care about the Real Market Value (RMV) of your customers

At the upcoming DD18 in Tampa, I will be sharing why the Real Market Value (RMV) should decide…

Dealer News April 14

The Exit to the Sale: It’s No Longer a Road

The Road to the Sale is dead. This concept that consumers arrive at a decision to purchase because…

Marketing April 14

Video is like inventory, it’s all about the mix!

For most dealers, video is the missing ingredient for increasing conversions. Our session begins with strategy and then…

Dealer News April 14

A Picture is Worth a Thousand VDP Views.

In early 2012, based on years of work with the biggest 3rd party listings sites as a technology…

Event News April 14