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Digital Dealer

Insights

Chimp, Chump, Champ – The 3 Stages of Successor Development

On a limited basis, The Rawls Group provides Successor Development Forums (SDF) for prospective leaders who feel they…

Dealer News January 10

What’s Your Dealership’s Chemistry with Women?

When it comes to customer service or sales, we often talk about having the right chemistry with a…

Dealer News January 7

Selling to Women: Cars Aren’t Power Tools

When it comes to buying a car, women have a myriad of choices in both the car and…

Press Releases December 12

Neuroscience and How it Impacts Selling Cars to Women

Even if everyone at your dealership is thoroughly trained and experienced in selling cars, you may be surprised…

Dealer News November 12

The Emerging Buying Power Of Women

What if you had access to real-time analytics regarding the top reasons women buy at your dealership? Or,…

Dealer News October 16

Results Driven Digital Marketing: Capturing Additional Service Revenue

According to the National Automobile Dealers Association (NADA), auto dealership service and parts sales in the U.S. grew…

Event News July 15

F&I’s Shifting Paradigm

Physicist, historian and philosopher Thomas Kuhn fathered, defined and popularized the concept of a “paradigm shift” in the…

Sales and Finance July 15

3 Reason to Stop Believing the Millennials Lie

There is no escaping the love affair with Millennials. Everyone has an opinion on them and how they…

Dealer News July 15

5 Ways to Sell More Cars on Social Media

Facebook has eclipsed its first decade in business and Twitter has joined it in the upper echelons of…

Marketing July 15