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News Archives – Car Dealer MagazineInsights
Are Your Customers Worth $50?
In every company, at some point in time, customer service mistakes happen. And, they are often magnified by…
Dealer News June 12
Women’s Top Rated Service Brands for 2017
Sixty-two percent of car buying women report that they return to the dealerships where they first purchased their…
Dealer News June 12
Connected Cars to Reboot Auto Marketing
When the Winton Motor Company placed what is likely the first car advertisement in Scientific American back in…
Dealer News June 12
Profitability – Leadership’s Role in Delivering Results
Many dealership profits are being challenged by compressed margins, growing expenses, flat sales and greater competition. These challenges…
Dealer News June 12
How to Use Customer Engagement Metrics to Get More Sales
Most of us would consider conversions the main success metric of dealership websites, and for good reason: receiving…
Dealer News June 12
Top 10 Facebook Marketing KPI’s
Facebook communicates your dealership's core message and personality, attracts and engages your target customers, and converts fans into…
Event News June 9
Navigating the Dark Universe of Big Data
It started back in the Woodstock Era1 – small like the Big Bang. And like the Big Bang,…
Dealer News June 9
Witt’s Wise Words: Video Sells [VIDEO]
ELEAD1ONE’s Bill Wittenmyer shares insight on how to take your service sales to the next level by using…
Dealer News June 9
Hard Facts: DIY: Optimizing Your Campaign [VIDEO]
Stop pouring money into your Google AdWords campaign. It's time to start optimizing! Google has some new changes…
Dealer News June 9
