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Insights

Main Featured

Freebie Friday: Customer Experiences Drive Referrals

The biggest source of leads or lost business might be right under your nose. In this Freebie Friday…

Dealer News November 3
Main Featured

How to Spot a Process Breakdown

Have you ever suspected that a process is broken, but you’re not sure what to fix? Every dealer…

Dealer News November 3
Dealer Magazine

Only 5 ½ Cents-Per-Mile to Maintain a $50,000 Machine! Wow!

People who can afford to own a car can afford to maintain a car! This is a simple,…

Dealer News November 3
Dealer Magazine

That’llBee $128 Forda Tech Ta Lookatit – Ouchie

So just this week I’m conducting a customer service manager workshop for my good-sized Chevy client, and I…

Dealer News November 3
Dealer Magazine

Top Three Information Technology (IT) Recommendations for Stability and Increased Productivity at Your Dealership

Most dealers view IT as merely an expense, a cost of doing business, rather than what it truly…

Dealer News November 3
Dealer Magazine

The New Car Manager’s Modern Guide to Merchandising

Perhaps more than any other role in the dealership, the new car manager’s responsibilities are evolving rapidly. It…

Dealer News November 3
Dealer Magazine

The Online Shopping Experience Has Radically Changed. Your Dealership Can Reap the Benefits.

Recently, I experienced what felt like walking out of a time machine: I returned to the US after…

Dealer News November 3
Dealer Magazine

When It Comes to Social Media…Don’t Step on a Rake

For lots of dealers, social media seems like a minefield. Tack on the fact that social media has…

Dealer News November 3
Dealer Magazine

Interview with Cameron Johnson, Dealer Principal, Magic City Ford, Roanoke, Virginia & Lexington, Virginia

Magic City Ford Lincoln is a fourth-generation family dealership that’s been serving consumers in the Roanoke, Virginia, area…

Dealer News November 2