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Digital Dealer

Insights

Jim Flint, Director of Interactive Sales & Marketing, John Eagle Auto Group

Jim Flint, Director of Interactive Sales & Marketing for the John Eagle Group, in Texas, talks about how…

Dealer News October 1

Mike Reichenbach, Ford Lincoln Mercury

Prior to becoming a dealer, Mike Reichenbach was a factory guy working at Ford Motor Co. After deciding…

Dealer News October 1

It Turns Out You Can Fix Stupid — Part 2

In my last column I wailed about free or dirt cheap oil changes, no appointments, and ridiculous commitments…

Dealer News September 13

Four Facts About Servant Leadership

“Servant leadership” has been a business buzzword the past three decades. But in the 1,000 leadership presentations I’ve…

Dealer News September 9

Get Tough, Take Control of Flat Rate Hours

Of course I am speaking of the all important, yet fleeting Flat Rate Hours here.  These are the…

Dealer News September 2

Cutting Expenses Leads to Record Dealership Profitability

In my early years in the auto retail industry a dealer told me, “You cannot cut your way…

Dealer News September 1

Lessons Learned from the GM and Chrysler Arbitrations

Bass Sox Mercer (our law firm) handled arbitration filings for 74 GM and Chrysler dealers seeking reinstatement of…

Dealer News September 1

Smart Advertising for the Political Season

Are you as amazed as I am that the year is almost over? The good news is you…

Dealer News September 1

Dangers of Failing to Check Warranty Notes

Dealers need to be wary of “warranty repair shoppers.” Sometimes, for various reasons, a car owner has decided…

Dealer News September 1