Digital Dealer
Generative AI and the Dealership: How GPT Tools Are Changing Expectations from the Lot to the Bay
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Mudd Advertising’s Equity Review Program Proves Success for Automotive Industry
Cedar Falls, Iowa – Due to recent supply disruptions in vehicle production, Mudd Advertising has enhanced their Equity…
Dealer News August 10Dealer.com Names Eliza Kelly Vice President of Marketing
Burlington, VT – Dealer.com, the global leader in automotive Internet marketing solutions, today announced that marketing and communications…
Dealer News August 10Digital Marketing Independence – Growing First-party Leads
In the August issue of Digital Dealer magazine, I introduced the concept of “Digital Marketing Independence” and asked…
Dealer News August 10Study Shows Cleaner Vehicles Create Opportunities for Jobs, Economic Growth
WASHINGTON — More than 155,000 American workers already are making components for clean, fuel-efficient vehicles, and that number…
Dealer News August 10Customer Loyalty Expert Defines What Customer Loyalty Programs Are and Why They Are Essential in Today’s Digital World
Increase your repurchase loyalty, service loyalty and overall profitability. Learn what the airline industry, hospitality industry and the…
Dealer News August 10ResponseLogix CEO Shares How to Drive Maximum Sales and Profit
It takes exposure, best practice follow-up and competitive pricing to drive maximum sales and profit. Each key building…
Dealer News August 10AutoTrader.com: Shopper Interest in Truck and SUVs Remained Strong in July; Asking Prices Increased Again for the Majority of New, Used and CPO Vehicles
ATLANTA — Two major trends were evident in AutoTrader.com’s July Trend Engine report, which offers analysis of traffic…
Dealer News August 10New Advertising Spots for All-new 2011 Dodge Durango Showcase the Return of American SUV Performance
AUBURN HILLS, Mich. — New 30-second spots begin in third quarter and emphasize ‘The SUV is Back’ Television…
Dealer News August 10GM Takes Next Steps Toward Long-Term Sustainable Performance
DETROIT – General Motors Co. this week outlined further steps to improve its competitive position to ensure long-term…
Dealer News August 10