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Digital Dealer

Insights

Striving to be an Outlier

Paul de Vries will sell 1,200 new cars in 2012. He doesn’t have a new car franchise and…

Dealer News December 19

Nissan Announces Winners for “Innovation Garage” Social Media Campaign

Top honorees to receive $50,000 grants and 2013 Nissan Altimas along with promotional support and advice FRANKLIN, Tenn.…

Dealer News December 19

Study: Choice and Rewards Key to Engagement in Mobile Ads

Research shows marketers must enhance mobile campaigns by giving users control SAN FRANCISCO – Tapjoy, a leading mobile…

Event News December 19

Survey Reveals More Vehicle Shoppers Depend on Mobile Devices and Social Media

Mobile-Friendly Research Tools and Social Networking Gain Traction Among Vehicle Buyers PORTLAND, OR– According to a recent survey…

Dealer News December 19

Jay Cadigan Named Vice President, Industry Relations at Manheim

Industry Veteran Brings Deep Experience, Expertise to New Role   To advance its business goals, continue to build…

Dealer News December 19

A Downshift in Auto Luxury Upsell: 78% of Those Considering “Near-Entry” Luxury Cars Also Look at Non-Luxury Vehicles

Improved styling, feature content have helped non-luxury models appeal to potential luxury customers, according to new GfK data…

Dealer News December 19
Featured

Study: The Consumer Auto Finance Servicing Experience Significantly Impacts Future Lender Selection

But Has Minimal Impact on Future Dealership Selection Mercedes-Benz Financial Services; Lincoln Automotive Financial Services; Volkswagen Credit; and…

Dealer News December 19
Featured

Used-Car Values Continue Decline Despite Increased Demand from Dealers

According to the Blue Book Market Report – November 2012, used-car values decline despite increased demand from dealers.…

Dealer News December 19
Featured

NADA University Unveils All-New Industry Report on Dealership Workforce

Comprehensive Report, Produced in Partnership with Northwood University, Analyzes Vastly Expanded, More Timely Data on Dealer Trends McLean,…

Dealer News December 19