Digital Dealer
What’s Next for AI Search in 2026? A Dealer’s Guide to What’s Coming and What to Do About It
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Google’s Enhanced Campaigns Show ‘Tough Love’ to Mobile Advertisers
According to Search Engine Watch, Google is constantly evolving the arena of Mobile Advertising: through GoMo and websites for…
Event News February 28
Are Car Shoppers Bothered by Recalls and False MPG Claims?
Swapalease.com Survey Reveals Concern Yet Many Say ‘Part of Our Car Culture’ CINCINNATI, OHIO – (February 27, 2013)…
Leadership February 27
Video Marketing: the Hottest Tool for Building Connections, and How to Use It
Search Engine Watch touts the virtues of video to draw attention to your business. Video marketing is on…
Marketing February 27
The Rules of Adwords
Google Adwords Professionals at Search Engine Watch describe their ideal “Bill of Rights” to using Adwords. ROI, Segmentation,…
Event News February 27
The Dad Market
The NY Times reports on likes and trends of the ever-rising market segment of fathers, who are starting…
Marketing February 27
Remarketer Merger: American Recovery Assn., National Finance Adjusters Pair Up to Assist Lenders
In a report from Automotive News, coverage of the American Recovery Association and National Finance Adjusters’ company merger declares…
Sales and Finance February 27
Advice from Car Lot Rescue’s Tom Stuker on the Changing Lotscape
An interview with Tom Stuker by Edmunds explains turn-ons and turn-offs for buyers before even getting behind the wheel, and…
Marketing February 27
Unique Ad Campaign for Ford C-MAX Hybrids Gains Traction with New Customers
Preliminary Nielsen data from 2012 ad campaign indicate initial advertising efforts for Ford C-MAX hybrids have resonated well…
Marketing February 27
Advanced Strategies for your Dealership, All in a Day’s Work
The Digital Dealer Conference & Exposition and the Washington State Auto Dealers Association will bring a one day…
Dealer News February 27
