The car-buying journey spans from discovery to purchase and beyond, shaping trust and long-term loyalty. Each stage includes key touchpoints that dealerships must strategically align to engage and guide customers effectively. In this article, we’ll

The California New Car Dealers Association (CNCDA) issued a cease-and-desist to American Honda Motor Co. and Sony Honda Mobility of America ordering them to stop direct-to-consumer sales of new Afeela brand vehicles. The CNCDA alleges that Honda is v

The May 7, 2025, enforcement of the REAL ID Act marks a new moment for identity verification in the U.S., and auto dealerships are squarely in the crosshairs. As the federal government now requires all Americans over 18 to present a REAL ID-compliant

Traver Connect has announced the expansion of its Learning & Development programs to better assist dealers. Designed to address pressing industry challenges such as declining repair order (RO) counts and customer retention, the new offerings aim

As dealers face rising complexity in inventory management, pricing, and profitability, especially with the 25% tariff on imported vehicles, machine-driven technologies are stepping in as vital tools—not just to handle data, but to make better, fast

The 2025 Kerrigan OEM Survey provided a glimpse into the perspectives of automotive OEM executives, and it appears they are bullish on the future of the franchise dealership model. 78 percent of those surveyed expect blue sky values to remain steady